Make Your Own Website

In February of 2018, our experts surveyed over 1,000 performers to ask what their preferred website contractors are. This article breaks down that survey and reveals the absolute most well-known website builders among expert fine artists. Our team additionally malfunction the loved one contentment with each company.

Preliminary information regarding the survey

Almost 20% of the artists checked didn’& rsquo; t have a website whatsoever. That & rsquo; s surprising in 2018 and demonstrates a reticence through artists to conform to modern-day advertising. This mirrors data coming from various other known studies that present that lots of fine art galleries don’& rsquo; t have a think about digital marketing. Of those that carry out possess a website, 70% were developed through website home builders. The remaining 30% were custom-made created either due to the artists themselves or even by a web developer that they worked with. Artists discussed that their custom-made web sites typical price resided in the $2000 –– $3000 array, with outliers varying in to the $15,000 selection.

Very most well-known performer website home builders

Listed below we break down each website provider, in order of recognition. Our experts also inquired each respondent to provide us reviews on a variety of inquiries that suggest fulfillment along with their website builder.


At 23% of customers, Squarespace was actually simply one of the most well-liked website builder. It was also one of the home builders with the highest possible satisfaction fees, at 4.6 out of 5. Squarespace uses a free of cost test and significant records. Squarespace creates developing a website really simple. The Plentiful Artist supplies a training program that will definitely help you consider your website and gather your marketing and advertising products in preparation for building. Look At Artist Internet Site That Market.

Quotes from individuals regarding Squarespace:

  • It’& rsquo; s effortless to upgrade, possesses a clean/uncluttered style as well as simply personalized so it doesn’& rsquo; t appearance so general, yet I can easily add my branding to it.
  • SEO is easy also. Squarespace has several resources if one is actually intuitive sufficient to know the logic coming from their references. If challenged, their assistance team is actually quite beneficial with guidance, screenshots, as well as more resources to help one succeed with their target to build a website.
  • I had actually used each WordPress (developed through somebody else yet maintained through me) as well as Wix. I check out assessments, opted for Squarespace and couldn’& rsquo; t be actually more pleased. Simple to use for a non-techy, intuitive for the most part as well as when I actually couldn’& rsquo; t figure it out fantastic support thru chat. They do screenshot video recordings of your internet site to show you exactly how to carry out the many things you are having difficulty with. Love it !!
  • Some layout aspects are actually restricted, establishing may be actually daunting (ie. Linking internet site along with GoDaddy or incorporating with Set), performs certainly not however, integrate along with CAPSULE internet sites like Zazzle (however they’& rsquo; re working on it).
  • It may be a little glitchy occasionally. There is no stored collection of graphics so you must discover and upload the very same one multiple opportunities if you wish to use the same image on more than one page. There is not but an option to possess the rate displayed along with the country’& rsquo; s unit of currency alongside it. USD or even NZD, as an example.
  • Commerce side is a little bit confusing as well as I needed to develop a work all around.


At 11.68% of our performers checked, Wix is well-known for its own complimentary test as well as exactly how quick and easy it is to use. Its own contentment cost of 4.27 out of 5; is merely somewhat less than Squarespace, and also this is actually typically because it possesses fewer modification choices than others. Wix also had a concern with being actually de-indexed through in 2015, as well as a lot of professional programmers have concerns with their underlying code. That mentioned, it continues to be rather preferred.

Quotes from customers regarding Wix:

  • Really very easy and intuitive. Tried Weebly for an additional site and it is hard. –– effortless drag and also drop capability –– terrific for graphic professionals desiring to fine tune the appeal. –– easy to use eCommerce with a phone application that advises you when somebody gets an item or even sends a notification. –– I also like the mail ‘& lsquo; shout outs & rsquo; and have switched from using MailChimp to take care of for this as well.
  • Without knowledge I was able to simply build and maintain a desirable internet site. There was actually no pressure to do it promptly as a result of their open test time period which took the worry away as well as gave me the liberty to figure it out. I additionally enjoy exactly how simple to fasten photos to a link which causes the website I offer coming from.
  • Not nearly enough capabilities for personalized tweaks for mobile phone scenery.
  • If I would like to modify layouts I’& rsquo;d need to begin around. I can easily’& rsquo; t alter the template. When you decide on a layout you’& rsquo; re stayed with it. The job all around is you can essentially upgrade it. The drawback is this takes a while.
  • Not easy to include with a SHEATH solution –– like Printful. Possible however NOT easy. Looking at changing.

At 11.07%, the thrown WordPress solution (rather than the self-hosted as well as more customizable WordPress software application) is actually well-known. Its own client satisfaction ranking is simply 3.85 away from 5. Much more than 60% of feedbacks said that is easy to use as well as cost-effective. But when we asked what people object to, the most popular responses were actually that there is a steep learning arc. This leads us to feel that many consumers are a lot more tech know-how than the normal customer.

Quotes from individuals concerning

  • There are actually countless templates and also plugins to make sure that I can moderate as well as enrich my website as my service grows. In the beginning, I carried out all the style and setup. 2 years ago I chose a web professional as well as a web developer to remodel my internet site. I stayed with WP platform. I may go in and perform simple tweaks yet I right now spend all of them to develop brand-new webpages for various other offerings like programs and also imagination sanctuaries however I can incorporate blog, photos and also inevitably handle my store (it is WooCommerce outlet as well as is unfinished).
  • Easy to use when you learn the basics. A lot of internet ideas from the group and also from users. I can easily make use of a theme instead of composing the entire website from scratch. It is actually free of cost to make use of if you are only beginning as a performer, however when you begin to become major about your service you can easily choose the spent version without advertisements. You can possess a profile and a weblog there certainly as well as both work effectively. WordPress is a blogging neighborhood so you may observe and also communicate along with lots of people that carry out craft too.
  • Would like to see better combined on the web shop feature, and also would additionally such as much better combination along with Analytics, not merely the built in statistics.
  • I do not do not like everything thus far. But WordPress generally is for folks that as if to play with information as well as find out the settings. I discovered on my personal blogging site all the methods, so it was actually much easier to remain on the very same builder for my art website too.
  • Effectively, you must dedicate numerous hrs to discover how to use it. Each design template possesses different things to learn. When there are troubles, you must devote a great deal of time locating responses in forums or even YouTube online videos among other.
  • Finding out to improve WP the first time is actually a constant project. Work with somebody if you can manage it or even you will be actually investing all your attend front of a computer system monitor!


At 10.66% of customers, Weebly is actually well-known, however its own consumer contentment rating at 3.7 away from 5 is actually the second most reasonable in our study. They were recently purchased through Square, therefore major changes might remain in purchase.

Quotes coming from consumers regarding Weebly:

  • It’& rsquo; s exceptionally user-friendly, and has wonderful, adjustable design templates. It also has an app where I can easily track guests, revise my web site on the move, and very most essentially find when someone contacts me through the contact type and react as needed.
  • It’& rsquo; s user-friendly overall. Physical, electronic, as well as services choices for items make it quick and easy for me to market art work, downloadable things such as electronic books, as well as study groups as well as training class. And it’& rsquo; s very easy to provide a coupon and also to possess a number of shipping possibilities based on cost.
  • Weebly is actually fully complimentary if you require a simple website. It’& rsquo; s thus basic to make use of, and also possesses a blog post which connects to social networks. I adore it. I in the beginning possessed a Wix website supplying the very same amount of company but you had to purchase even the most simple level. The client service is actually exceptional as well.
  • A lot of every little thing apart from above is actually clunky and also often buggy, plus way too many functionalities are actually pricey additionals without necessary features –– for instance, you may spend for “& ldquo; abandoned carts & rdquo; however may certainly not obtain the records on what folks are leaving behind in their pushcarts –– rather crucial in my point of view. Data downloads are actually not good due to the fact that you can not choose what you’& rsquo;d like to install. No picture public library for prior uploads. Graphics have to be to certain specs for certain uses. Crazy.
  • The website’& rsquo; s abilities are actually priced into different deals. It creates you seem like you’& rsquo; re being nickel as well as dimed for companies.
  • That it does certainly not have a public library storing of photos I publish. If action or delete a picture from 1 page, I have to submit it again.

At 8.4%, self-hosted web sites making use of the WordPress software application possess the adaptability that those who such as to control every facet of their internet sites long for. The client total satisfaction score of 3.8 away from 5 series that WordPress is actually perhaps certainly not the best suitable for every performer. WordPress, through some estimations, composes greater than 20% of all websites. The capacity to manage every aspect of your web site, down to the code, is wonderful, however it creates traps that numerous artists find themselves investing much more than 40 hours to know exactly how to get rid of. For those who such as the DO-IT-YOURSELF design, our experts’& rsquo; ve performed a substantial manual to the Divi style, probably the most ideal drag and also reduce concept builder for WP.

Quotes from users concerning

  • I’& rsquo; m utilized to WordPress right now so the thought and feelings of shifting and looking at a discovering curve seems daunting! Likewise, WordPress is actually free and also’& rsquo; s HUGE considering that I shelter & rsquo; t offered much however. It provides me the time I require to get up as well as operating. Later on, when I can easily pay for a webmaster, I succeeded’& rsquo; t care and also would certainly agree to change. Nevertheless, I know that getting a website back that’& rsquo; s lavish and also complicated can be a significant projectile for an organisation. Our experts’& rsquo; ve had that knowledge as well. So I often tend to decide on web designers who make use of WordPress or even one thing that’& rsquo; s about that
  • degree. Huge versatility and help, as well as the independence of using one’& rsquo; s own selection of
  • holding. WordPress is simplest to get the answer when you possess a trouble –– simply the concern and also you obtain 50 resolves. And also for any kind of layout you utilize, you may obtain an online video on YouTube that can easily take you detailed on just how to prepare it up.
  • Could be tailored to perform everything unlike the other website home builders I have actually used previously. I additionally remain in catbird seat of whatever to perform with the site and also not at the impulse of a company trying to get even more cash away from me for added performance.
  • I utilize a concept (Ground) that is actually significantly as well made complex for my necessities. When I to begin with began utilizing it in 2010, it was much simpler. It’& rsquo; s expanded thus complicated that I dread making modifications, although I’& rsquo; m a reasonably smart and also tech-savvy person. I’& rsquo; m grandfathered in with Ground so I don’& rsquo; t pay a registration charge– a reoccuring charge for the style will possess been actually a deal-killer for me –– but I’& rsquo; m right now terrified to get into the backend considering that I’& rsquo; ll must discover whatever again from square one, when I’& rsquo; ve currently put years of sweat right into it. As well as I’& rsquo; m swamped by the idea of changing concepts –– supposing I need to switch over back as well as lose all my years of modification? So rather my website wastes away, not doing anything. Various other traits I’& rsquo; m not fond of consist of managing safety and security and backups. It may be a little bit of hefty if excessive plugins are actually utilized. It’& rsquo; s difficult to possess a lean, fast-loading web site if you wear’& rsquo; t recognize what

you & rsquo; re performing. Art Studios Online (FASO)

At only 7.38% of our users, FASO comprises a really small percentage of our questionnaire respondents, however FASO has actually been actually around for a very long time. They have a customer fulfillment of 4.62 away from 5. A big part of that is their beginning as a business especially for performers. Their layouts are actually made for performers and they possess performers staffing their support series. The negative aspect is their templates may be stiff as well as wear’& rsquo; t connect well with 3rd party companies

. Quotes coming from consumers about FASO:

  • It was actually exceptionally easy to put together and start. Given that it was my initial internet site, that was actually a huge plus. I had been informed that the backside was strong, and also was essential to me. They have great customer service, and that has actually been actually substantially valued before when I had a concern or complications.
  • It was simple to establish and it is very easy to alter traits. They have a ton of templates to choose from. I have actually never ever had any kind of problems with it. They also promote performers who utilize their items. They are constantly producing it much better.
  • NOTE FROM CORY: there were greater than pair of loads reactions claiming this: very most FASO clients possess absolutely no complications. We cleared away these and also short down for convenience of reading, however have to stress the passion FASO consumers eat their sites.
  • Limitations in some layouts; too much wasted white colored space (would certainly adore my job to become displayed much bigger); combination of web pages to offer prints and/or items with my work on it in pages with the initial artwork (reduced valued or substitute options for people who aren’& rsquo; t however ready to buy art); room environment view where clients may see the measurements/ shape of an art work/ printing in an actual area like over a sofa or bed, in a kitchen space, etc; higher alternatives in template format (social buttons as well as email NL signup at leading of webpage, etc).


At 6.56%, Shopify comprises a shockingly small number of internet sites for artists. Their customer expertise rating is actually 4.27 out of 5. This is actually although that Shopify gives perhaps one of the most strong eCommerce adventure online. They additionally integrate with virtually every 3rd party marketing device available. Find our evaluation of Shopify.

Quotes from customers concerning Shopify:

  • Shopify is actually an excellent eCommerce platform as well as incorporates actually well with my SHEATH companies. I have actually greatly appreciated the analytics it delivers even in the general deal, as well as the assistance has been prompt and also valuable when I require it. The website builder on its own is actually basic to use (I believe even a beginner can utilize it, yet I shared some experience). What is nice for me is that there is potential to open the code for the theme to make changes if I wear’& rsquo; t like something regarding the design template. For instance, in the layout I decided on, my item pictures did certainly not suggest if additional choices (sizes, colours, framing, etc) were actually readily available, so I had to include a married couple product lines of code to make that turn up. I only copy/pasted it from the aid forums!
  • Shopify appears MODERN and also well-maintained. I as if that the layout I use has alternatives for post, included blog posts, featured compilation, sizable pictures & hellip; I also as if that they keep up with me as well as send me aiding e-mails (regarding just how to market, offer etc). Rate is certainly not the most cost effective, however after possessing my web sites working on much cheaper ones, I experience it’& rsquo; s worth it. eCommerce option is actually really essential. I selected this system as I checked out pages I ased if and also discovered they’& rsquo; re created with Shopify. It is actually also VERY crucial that the web page appears proficient at apple ipad as well as on phone.
  • The website is user-friendly. There was still a bit of a discovering contour with understanding exactly how to add modification to the design template, yet it was much easier than WordPress. I likewise just like the appeal of the themes.
  • Confusing blogging platform; below average delivery control; proprietary coding foreign language and also method (why not only let our company make use of CSS and also html?)
  • The weblog feature pulls and also specifying shipping expenses is actually complicated, specifically for worldwide freight.
  • Some progressed modifications demands understanding of coding (Shopify utilizes Fluid) as well as would certainly be frightful for a layperson, to ensure that suggests you’& rsquo;d need to have to employ an expert. That said, the themes give you a great deal of choices, therefore far I haven’& rsquo; t required to call in an expert. They additionally possess a bunch of discussion forums and also tutorials to assist with set up.

At 2.46%, is a beginner to the website building room. They actually placed on their own as a way for musicians to market printings as needed, but have actually pivoted to being a full service eCommerce system for musicians. Their client total satisfaction score is the most affordable in the questionnaire at 3.31 away from 5, although this is actually admittedly skewed by our tiny example size. Only a handful of respondents use ASF.

Quotes coming from customers about

  • Superb information in marketing, concentrate on business rather than a leaflet web site.
  • It is a retail store. You are associated with a print companion.
  • Integration along with white label services for printing and also framework; Ecommerce as well as functionalities constructed in or much easier to flow in to than property from scratch; limitless technical support; room customer; exceptional set of interactions; worth.
  • They over stress discount coupons savings as well as target dates in their recommendations of how the musician should industry themselves therefore creating the craft look cheap.
  • Limited options for modification, no assist with coding, no e-mail hosting, time taking in to put together due to SEO, they take 10% of every printing sale, 5% of precursors or other items
  • Pricey. Discovering curve/complexity.

Various other Builders –– includes a number of greater than twenty website structure tools, featuring Adobe devices, Dreamweaver, and also GoDaddy’& rsquo; s Sitebuilder course. There were actually insufficient of these attendees to provide relevant comments, yet they are additionally alternatives.

What carried out folks yearn for very most coming from their website companies?

Download our questionnaire records. If you’& rsquo; re the type of individual that wants to review our information yourself, satisfy do not hesitate to download and install the information at this Dropbox link.

Artist Websites That Market

Required a quick prep about what to put on your website, how to pick your branding, and what to do with your website? Visit Musician Internet Site That Sell, our training course created along with prize-winning designer Natalie McGuire.

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